At the same time, the average mobile web audience of magazine brands is growing. magazine readers still prefer print magazines to digital versions. The majority of magazines launched were in the special interest category. Travel was, however, not among the top-performing magazine categories in the United States in 2020, and data showed that just one travel magazine was launched that year.
Largely thanks to an increase in mobile web visitors, the magazine’s average monthly audience climbed by 59 percent year-over-year. The fastest-growing magazine brand in the United States in 2020 was experiential travel magazine Afar.
These two magazines had by far the highest circulation of all magazines analyzed by the source, with Costco Connection in third place with a circulation of just over 15.6 million, followed by American Mainstreet with a little over 10 million.
In second place was the AARP Bulletin with 22.56 million. AARP The Magazine was the leading U.S magazine in the second half of 2022, with a paid and non-paid circulation of 22.68 million.
